Where has this pairing come from?
Katie Dade, a senior brand manager for Bournville, has said:
‘Cadbury Fingers are eaten by a third of Brits. Combining this much-loved product with a nostalgic brand like Bournville to create Cadbury Bournville Fingers will be an exciting launch for retailers and consumers alike.
‘With consumers continuing to spend more nights in at home, we have seen an increase in shoppers looking for the perfect treat to share with others in their households. In particular, consumers are looking for products from trusted brands, such as Cadbury and Bournville, which deliver on both quality and taste, in a range of formats’.
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Image Source/ Instagram
